What is Morgan Lane Property Watch
Morgan Lane Property Watch is the original “Virtual Assistant” for Real Estate Agents and their clients. It is a Web based service that you can access from anywhere. Simply input your clients’ Search Criteria and it will search the MLS 24/7 for the right properties that match the Search, and e-mail them in beautiful, branded property alerts to your clients for you.

Often imitated, but never duplicated, Morgan Lane Property Watch is the most widely used and easiest “Virtual Assistant” Software on the market.

Your productivity will increase, the hours of time spent searching the MLS for your clients will disappear, and it will make you look responsive and engaged to your clients.

You’ll never again miss a listing and you’ll always know what your clients want and which properties they are interested in.

Prospecting and productivity
Morgan Lane Property Watch allows you to input an unlimited number of actual clients and potential leads into the system. We don’t charge additional fees to add additional clients or searches. This lets you build a massive pipeline of clients, which will help you close more deals. We estimate that it would take you at least 10 hours per week to manually search for and send updates to 5 or more clients. Morgan Lane Property Watch eliminates wasted time by allowing you to “set it and forget it”. There are tools like a downloadable lead form which help you collect leads at Open Houses and get more business.

Enter the client’s search criteria once and Morgan Lane Property Watch does the rest of the work 24/7 continuously. Morgan Lane Property Watch gives you a Contact Activity Report which tells you what the clients are doing with your e-mails, and which ones they are looking at. Then you know whom to focus on.

Integration with your website
Morgan Lane Property Watch can be integrated into any Web Site. We also provide a number of free Internet services that can be added to your Web Site, which will give visitors more value. We also provide a "Client Corner" where clients can log on and keep track of the properties you've sent them and can setup new searches.